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Finding a Sweet Spot in Natural Sweetener Promotions

Food Business News

Consumers increasingly expect to find organic and fair-trade options wherever they shop. Although it’s too early to have any meaningful consumer preference data on Regenerative Organic Certified (ROC) products, adding ROC to the label gives consumers another factor to weigh. In this Food Business News article, we highlight Natíve's new ROC designation and share how ROC practices can mitigate climate change, soil degradation and biodiversity loss.

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